Racksub - B2B Data Center Marketplace
Connecting Data Center Users with Capacity Providers Across Hybrid Infrastructure
Led the development of a B2B platform connecting data center users with capacity providers across hybrid infrastructure models (cloud, enterprise on-premises, and third-party operator facilities). Delivered a scalable solution that helps businesses discover, compare, and request colocation and IT resources in underserved regions.
The Challenge
Create a B2B marketplace platform that bridges the gap between data center capacity providers and enterprise users seeking colocation and IT resources in regions where cloud or data centers are not readily available. The platform needed to handle complex search workflows, user roles, and seamless communication between providers and seekers.
The Solution
Led a cross-functional team to architect and develop a full-stack platform with React.js frontend and Node.js/PostgreSQL backend. Designed a seamless, responsive user experience that simplifies complex search and request workflows. Implemented role-based dashboards for providers and seekers, integrated backend APIs for listing management and authentication, and coordinated deployment and QA for a stable production release.
Key Results
Technologies Used
Development Process
Requirements & Architecture
Analyzed B2B marketplace requirements, data center industry needs, and user workflows. Designed frontend architecture and coordinated with backend team for API structure.
Deliverables:
- Platform architecture
- User flow diagrams
- API integration plan
- Database schema design
Team Leadership & Development
Led cross-functional team across frontend and backend development, ensuring smooth collaboration and delivery. Implemented modular components for scalability.
Deliverables:
- React.js frontend application
- Role-based dashboards
- Search and matchmaking system
- Request management workflow
Integration & Testing
Coordinated frontend-backend integration for listing management, user authentication, and request handling. Conducted comprehensive QA testing.
Deliverables:
- API integration
- Authentication system
- Listing management
- Request communication system
Deployment & Launch
Oversaw deployment to AWS infrastructure and ensured stable production release with monitoring and performance optimization.
Deliverables:
- Production deployment
- AWS infrastructure setup
- Monitoring and logging
- Documentation and training
Key Features
Challenges
- Designing intuitive UX for complex B2B marketplace workflows
- Coordinating cross-functional team across frontend and backend
- Implementing flexible search and matchmaking algorithms
- Managing dual user roles with different needs and permissions
- Ensuring scalable architecture for future feature expansion
Key Learnings
- Enhanced leadership skills managing cross-functional teams
- Gained experience in B2B marketplace platform architecture
- Learned to balance complex user workflows with simple UX
- Improved coordination skills for frontend-backend integration
- Developed expertise in scalable modular component design
Next Steps
Platform is live and connecting data center providers with enterprise users. Positioned as a solution for hybrid IT infrastructure challenges in underserved regions. Future expansions planned for additional features and market coverage.
Interested in Working Together?
I'm passionate about creating impactful solutions and would love to discuss how I can help with your next project.