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Email Development for Grafted Growth Clients
Led the development of responsive email templates for multiple clients of Grafted Growth, a marketing agency. Successfully onboarded 7–10 client brands by delivering initial templates and ensuring brand consistency across all campaigns.
Role
Project Lead
Team
5–10 developers
Duration
Several months
Company
SJ Innovation
My Contribution
- Managed and coordinated a team of developers and designers to deliver high-quality email templates
- Developed initial series of templates for 7–10 client brands, setting the foundation for ongoing campaigns
- Ensured all templates were responsive and compatible across major email clients (Gmail, Outlook, Apple Mail, mobile devices)
- Maintained brand consistency and visual quality across campaigns
Key Highlights
- Onboarded multiple clients efficiently, ensuring smooth template adoption
- Led the project delivery, demonstrating leadership in a cross-functional team
- Focused on responsive design, accessibility, and cross-client rendering
Impact
- Enabled multiple client brands to launch email marketing campaigns effectively
- Strengthened SJI's reputation as a reliable email development partner for marketing agencies
- Demonstrated ability to lead projects that combine design, development, and client onboarding
Tech Stack / Tools
HTMLCSSInline StylesLitmusEmail on AcidVersion ControlTeam Collaboration